Amplify: Personal Brand Coaching for Founders and Solopreneurs
Amplify is a UK personal brand coaching practice founded by Hannah Power. It works with founders, solopreneurs and consultants who are excellent at what they do but invisible online, using one-to-one coaching, group programmes and a membership community to turn what they know into a clear message and a visible presence.
What Amplify does
Amplify is a coaching practice rather than a done-for-you agency. The work starts with message: helping a founder articulate what they stand for, who they serve and why it matters, before any content gets published. From there it moves into positioning, content rhythm, and the mindset side of showing up consistently.
Delivery comes in three formats. One-to-one coaching for founders who want direct, tailored support. Group programmes for people who learn better alongside peers. And a membership community for ongoing accountability once the foundations are in place. Hannah also runs free live masterclasses covering the frameworks behind the approach, including the Magnetic Message Method, the amplify Prompting Pyramid and the Performer Identity Upgrade.
What distinguishes the practice is how it treats AI: as a thinking partner that expands what a founder can produce, not a substitute for their voice.
Who Amplify works with
Amplify works with startups, SMEs and large companies, most commonly across B2B, education, entertainment and media, and recruitment. The common thread is a named individual who needs to be visible: a founder, a consultant, a subject matter expert, or a leader stepping into a more public role. If you are weighing up whether coaching or a full-service agency fits your situation, the Sendr partner directory lists both.
Engagements typically run three to six months, which reflects the nature of the work. Building a personal brand is a habit change as much as a strategy change, and short bursts rarely stick. Amplify is based in the United Kingdom, works remotely, and delivers in English.
How Amplify works with Sendr
Personal branding and outbound solve the same problem from opposite ends. Sendr gets a message in front of the right person. Amplify makes sure that message is worth reading when it lands.
The practical overlap is message reuse. The positioning work Amplify does with a founder becomes the raw material for outreach: the opening line in a multichannel outreach sequence, the script for a personalised video, the headline on a personalised landing page. Prospects who already recognise a founder from their LinkedIn content respond differently to a cold approach from that same person, so brand building and outbound compound rather than compete.
Founders running both usually see reply volume rise, which is where Sendr's unified inbox earns its keep, holding email, LinkedIn and WhatsApp responses in one place.
Why founders choose Amplify
Coaching rather than outsourcing, so you keep the capability when the engagement ends
Founder-led delivery direct from Hannah Power, not a junior account team
Frameworks rather than templates, so the output sounds like you and not like everyone else
An AI-literate approach that uses the tools without flattening your voice
Published credibility: Hannah is an Amazon bestselling author, a TEDx and keynote speaker, and hosts a podcast on personal brand building
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