Fair usage policy

At Sendr.ai (operated by Intro Labs Ltd), we aim to provide a fair, secure and reliable service for all our customers. This Fair Usage Policy ("Policy") sets out the standards of acceptable use of our platform. This Policy forms part of our Terms of Service, and by using Sendr.ai, you agree to abide by it. 

1. General principles 

Our services are provided on a fair-use basis. While we want you to get maximum value from Sendr.ai, your usage must not: 

• negatively impact other customers; 

• circumvent the intended use of our platform; or 

• exploit trust-based provisions (such as partner or lifetime deal inclusions). 

2. Prohibited uses 

You must not use your Sendr.ai account to: 

2.1. Publish, distribute or generate harmful content, including but not limited to: 

• hate speech, harassment, threats or defamation; 

• illegal, fraudulent or misleading material; 

• sexually explicit or violent material; or 

• malware, phishing or other harmful code. 

2.2. Misuse the platform in ways it is not designed for, such as: 

• attempting to reverse-engineer, exploit or overload our systems; 

• using automated methods to generate excessive or fraudulent activity; or 

• circumventing account, usage or pricing limits. 

3. Use of connected communication channels 

Sendr enables you to send communications through connected third-party services, including email providers and platforms such as LinkedIn, WhatsApp, X and similar services. You must ensure that all messages sent through these channels comply with: 

• applicable laws and regulations, including anti-spam and marketing laws; and 

• the terms and acceptable use policies of the relevant third-party platforms. 

You are solely responsible for the content, targeting and distribution of any communications sent through connected accounts. 

4. Fair usage for Unlimited channel plans 

Our Unlimited plan allows you to connect multiple communication channels (including LinkedIn accounts, email inboxes and other supported senders) under a single subscription, without additional per-channel charges. Whilst unlimited in spirit, we have an implementation limit of 300 connected channels at any one time. We believe this is sufficient for even the highest-volume use cases, but we want to make it explicit rather than leave it unstated. 

To keep this sustainable for all customers: 

• If your usage approaches or exceeds this limit, we will contact you to discuss a suitable plan before any restriction is applied. 

• Connecting more than 300 channels without agreeing this with us first may result in additional charges or a required plan change. 

This limit exists to prevent misuse of the Unlimited plan, for example reselling access or running unrelated third-party operations through a single account, unless agreed under an authorised partner programme. It is not intended to restrict genuine growing teams. 

5. Fair usage for partner and lifetime deals 

We occasionally offer deals through trusted partners (for example, AppSumo). To ensure fairness: 

• These deals may include one-time allocations of services, such as a bucket of lip-sync video credits. 

• These allocations are provided on trust for genuine use. 

It is considered unfair usage if a customer: 

• consumes their entire allocation during the refund period set by the partner, and then requests a refund; or 

• uses credits in a way that is clearly inconsistent with normal business use. 

In such cases, we reserve the right to: 

• withhold services; 

• decline refunds where usage indicates abuse, and request this through our partners; and 

• suspend or terminate accounts found in breach of this Policy. 

6. Enforcement 

If we believe your use of Sendr.ai breaches this Policy, we may take any action we consider appropriate, including a warning, suspension, credit adjustment or termination of your account. 

7. Updates 

We may update this Policy from time to time in accordance with clause 3 of our Terms of Service.